Most Major Analytics, Marketing & Ad Tech Platforms

Adobe Experience Cloud

At Stacktics, our digital analysts, data engineers and data scientists are equipped to help companies extract maximum performance out of their Adobe stack. With our experience in solving common issues surrounding these technologies, Stacktics is uniquely placed to meet our clients’ Adobe stack maturity needs.

Salesforce Marketing Cloud

Salesforce Marketing Cloud allows businesses to deliver personalized customer engagement at scale by leveraging AI-based platforms to communicate with each customer through the right channel at the right time.

 

Stacktics helps enterprises to elevate their systems and processes in order to successfully manage their sales and marketing through an integrated marketing cloud solution.

Paid & Earned Channels

Core Platforms/Technology include:

Paid Media Optimization:

  • Media Management Effectiveness:
    • Search
    • Social
    • Display
  • Affiliate Performance
  • Headroom / Portfolio Optimization

Organic Channel Management:

  • Search
  • Social

1st Party Data Availability & Usage:

  • Positive Targeting – Acquisition
    • Direct
    • Lookalike / Similar
    • “Combined” Audiences
  • Suppression
  • Retention

Owned Channels & Systems

Core Platforms/Technology include:

Owned Communication Channels:

  • Email Management
  • SMS/MMS
  • Call Center

Owned Properties:

  • Web
  • Mobile App

Owned Tools & Technologies:

  • CRM
  • CMS
  • Web/App Analytics
  • Data Warehouse
  • ETL & Data Transformation
  • Data Analysis
  • Predictive Modeling
  • Tag Management
  • Personalization